A well functioning and attractive online platform is the best asset any business can have. When you are a business doing all of your work online, this is something you have to have. However, while we all seem to think an online platform is the most important and profit delivering asset a company can have it can turn out to be the worst asset at times.
If the online platform is created following the best website design Singapore which is a mix of attractiveness as well as functionality, obviously, you will not have problems. However, where there is lack of balance between those two aspects of the online platform a number of problems emerge. These problems can actually kill your online business.
Slow Loading Pages
There is nothing more painful and irritating to deal with as a customer than slow loading pages. When the problem is with the way the online platform is created there is no solution for the customer but to wait till those pages load. If the customers are impatient and especially too busy to wait around until your online platform shows itself, they are going to find another online shop to visit.
Not At All Attractive Templates
Any online platform which has won the love of people has been built following the best web design which has a high level of creativity. That is because no matter how good the products you sell are people are not going to be interested in browsing through your online platform if they do not find the templates of the online platform to be attractive.
Not Having the Right Options
All the user friendly online platforms come with right options such as features to know more about products, a shopping cart, options with paying, etc. When those features are missing customers are going to have a hard time shopping with you.
Problems with Maintaining Connection between Customers and You
What orders your customers place should come to you clearly and fast. If that does not happen due to a weakness of your online platform you are going to have a number of problems with maintaining a connection between customers and you.
Not Being Compatible with All Devices
Online shopping is not only done using computers. Therefore, an online platform which is not compatible with all devices such as computers, tablets and smart phones are not going to be very popular among people.
Any of these problems can make your online platform less attractive and kill your business due to lack of customers.